Digital latam
Brand content
We are a family owned and operated business.
Client:
Thomson Reuters
We are a family owned and operated business.
Segment:
Content and Technology
We are a family owned and operated business.
Services:
[DIGITAL] [SOCIAL MEDIA] [ACTIONS]
Thomson Reuters offers the knowledge, technology and experts you need to find reliable answers.
challenge
Thomson Reuters had a timid presence on social media in Brazil and Latin America. It was necessary to create a relevant presence and use quality content to attract audiences, generate engagement and facilitate leads.
strategy
Through strategic planning and efficient data acquisition-crossing, we are able to land on new platforms and understand and explore the most efficient types of content to achieve our relevant engagement goals.
solution
In the period of one year, observing the platform whose result can be measured, given that it was the only one previously existing, we had an expressive growth in the most relevant metric: Engagement - 1 Quarter - 1.11% 2 Quarter - 2.76% 3 Quarter - 3.28% 4 Quarter - 4.79%
